For stores
Turn more shoppers into loyal customers.
Mirour helps retailers turn in-store experiences and events into measurable customer engagement, loyalty, and sales.
Capture every shopper, help them find what they came for, and follow up so they come back and buy more. No app download required.
How Mirour works
From a store visit to long-term business value.
Capture
Turn anonymous foot traffic into known audiences.
Identify more of the people visiting your store through useful experiences, sign-ups, and loyalty enrollment, including shoppers who leave without purchasing.
Connect
Build on what you already know.
Bring existing customer information into the in-store experience and connect what customers share in person with their relationship with your brand.
Unlock
Uncover richer insights through participation.
Give shoppers valuable ways to discover, learn, ask questions, and share their preferences.
In return, uncover insights and opportunities that transaction data alone can't reveal.
Measure
Understand the value of your investment.
Understand how customers participate, connect available sales outcomes, and learn what contributes to stronger store performance.
Grow
Turn in-store engagement into future business.
Use what customers share to make future interactions more relevant, create reasons to return, and influence sales beyond the original visit.
The product in action
Built around how your store actually works.
Mirour is flexible enough to support different moments throughout the shopping experience, from the moment someone enters to what happens after they leave.
How People Join In
Scan a sign or use a screen.
Shoppers scan a QR code or tap an NFC sign with their own phone, or use a digital screen in your store. No app download required.
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Capture · CUSTOMER IDENTIFICATION
Know who showed up.
Turn anonymous visitors into known audiences through useful sign-ups, loyalty enrollment, and other experiences that give shoppers a reason to share their information.
Capture interest from non-buyers and create opportunities for future business that would otherwise be missed.
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Unlock · GUIDED DISCOVERY
Help shoppers find what's right for them.
Give customers personalized recommendations, product education, and answers when they need them.
From choosing the right skincare routine to finding the perfect bag, Mirour helps shoppers navigate choices, understand products, and make more confident purchase decisions.
Customers can respond to a few questions or ask for guidance through an AI-powered conversation.
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Connect · CUSTOMER INFORMATION
Make every interaction more relevant.
Bring together what customers share in person with the information your business already has.
Recognize returning customers, build on existing preferences and purchase history where available, and give shoppers a more relevant experience without starting from scratch.
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Enable Staff
Support the human layer.
Your people are one of your biggest advantages.
Give teams accessible product knowledge to support customer conversations, while capturing the questions and needs they hear on the floor.
Turn that knowledge into better training, customer experiences, merchandising, and business decisions.
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Grow · FOLLOW-UP
Continue the relationship beyond the store.
The opportunity doesn't end when someone leaves.
Use the interests and preferences customers choose to share to create more relevant follow-ups, product recommendations, invitations, and reasons to come back.
Contact details give you a way to reach them. Their interests give you a relevant reason to.
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Measure · IN-STORE INTELLIGENCE
Know what's working. Make more of it.
Go beyond foot traffic and transactions to understand how customers participate in your store experiences.
Connect those insights with available customer and sales information to identify opportunities, improve experiences, and make smarter decisions about your physical investments.
IN-STORE INSIGHTSLIVE · MIROURTOP INTERESTSBagsNew arrivalsGift ideasAccessoriesAOV · ENGAGED SHOPPERS2.3×vs. non-engaged shoppers
In-store events
Host in-store events that drive sales.
Launches, workshops and trunk shows: event page, RSVPs, check-in and follow-up, with attendance connected to sales in Shopify, Square or Lightspeed.
Why engagement
Not just tracking.
A two-way conversation.
Counters tell you how many people showed up. Transactions tell you what sold. Mirour shows you what mattered to them, because they chose to share it.
What you already measure
What you're missing
- Gift for her sister
- Loves anything bold
- Wants new-color alerts
Why Mirour
More than transactions.
The value of your store goes beyond what happens at checkout.
Mirour helps capture the customer understanding and opportunities traditional systems often miss, while making that information useful across your business.
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01
Know More of Your Audience
Understand more of the people visiting your stores, including interested shoppers who don't purchase.
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02
Connect to Your Existing Business
Use custom integrations to connect Mirour with existing customer, product, marketing, and sales systems, like Shopify, Lightspeed, Square, and more.
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03
Flexible for Your Stores
Create and update experiences for new products, seasonal launches, services, campaigns, and everyday customer needs.
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04
No App Download Required
Customers simply tap, scan, or use an in-store screen to participate.
Retail pilot
Average Order Value
In a retail pilot, shoppers who engaged with Mirour had 2.3× the average order value of non-engaged shoppers.
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The Opportunity
Customers were interested in the products, but a considered price point meant many weren't ready to purchase immediately.
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The Experience
Mirour provided guided product discovery and education, giving shoppers more relevant ways to explore the brand and find products suited to their needs.
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The Value
The brand gained valuable insight into shopper preferences, including interest from people who didn't buy, while making product discovery more useful during the visit.
The result: 2.3× average order value among Mirour-engaged shoppers compared with non-engaged shoppers.