MIROUR WORKSHOP
HOW TO MAKE THE HOLIDAY SEASON COUNT
October 14, 2026 | 1–2pm ET
The holiday prep session for catching what you might have missed, before things get busy.
Holiday has a lot of moving parts: campaigns, promotions, gifting, events, merchandising, staff, customer experience, follow-up. It’s easy to spend all your energy getting people to show up while missing the moments that could drive more revenue, stronger relationships, and repeat business.
In this hands-on one-hour workshop, we’ll work through your holiday plan from first promotion to post-holiday follow-up, identify what’s missing or where you may be leaving opportunities on the table, and help you prioritize what’s actually worth putting in place now.
We’ll look at things like what you’re promoting and when, how easy you’re making holiday shopping and gifting, how your physical experience supports the campaign, how staff are prepared, opportunities to increase basket size, events and partnerships, customer capture, and how you turn holiday shoppers into customers who come back in January.
What you’ll walk away with
A clearer view of how your holiday marketing and in-store experience work together
A simple way to spot gaps from the first promotion through the next visit
New ideas for making holiday shopping easier, and each visit more valuable
One specific priority to address before things get busy
Who this is for
Brick-and-mortar owners, store managers, retail operators, and marketers responsible for holiday campaigns, customer experience, or both.
Details
Date: Wednesday, October 14th, 2026
Time: 1–2pm ET
Where: Virtual (link sent after signup)
Hosted by: Loren Mount-O'Brien &
Kelley Bowen (co-founders of Mirour)
LOREN, CO-FOUNDER & CEO
Led experiential campaigns at Edelman (TJX, eBay) & production agency owner
KELLEY, CO-FOUNDER & CMO
Led brand, marketing, product development, merchandising (Spanx, Tommy Hilfiger) & creative studio owner